Essa é nossa Bossa
Get to Know
The Project
Rooted in the richness of Brazilian identity, Essa é Nossa Bossa celebrated a summer of reconnection and reawakening. This campaign redefined well-being through a fresh, uncomplicated lens — blending classic forms with new rhythms, and weaving vintage-inspired florals with impeccable details.
At its heart, the collection invited audiences to embrace the bravery of brasilidade, to see the beauty in every glance, every place, and every moment. More than just a fashion line, it was an emotional journey: a call to flourish, to rediscover joy, and to live the summer season with lightness, color, and a renewed sense of wonder.
Brasilidade • Celebration • Freshness
My Role
Content creation, design, social media management.
The Results
