The Portfolio
A curated selection of projects that live at the intersection of storytelling, strategy, and style.
Each piece reflects my approach to branding and content: intentional, emotional, and made to connect.
All projects
Sun Road
A bold and emblematic summer campaign set against the stunning natural backdrop of Joshua Tree, California.
Dream Up & Fly High
Brought fresh energy to the brand’s narrative, inviting audiences to dream bigger, reach higher, and embrace adventure.
Un été à Biarritz
Born from the desire to merge timeless French sophistication with the carefree, revitalizing spirit of summer.
Meet Me in Belgrade
Celebrates the art of connection — with people, with places, and with the world around us.
After the Rain
Crafted as an ode to renewal — a campaign designed to capture the magic that follows a summer rainstorm.
Out of the Box
Imagine a universe without limits — no borders, no rules, just pure possibility. A campaign designed to spark cosmic dreams and a sense of freedom.
Essa é nossa Bossa
Rooted in the richness of Brazilian identity, Essa é Nossa Bossa celebrated a summer of reconnection and reawakening.
Will Be
Focusing on a young, open-minded audience, the social media strategy embraced a maximalist visual language — vibrant layouts, edgy storytelling, and an unapologetic voice that broke away from the usual fashion playbook.
TK Home Solutions
Reshape the brand voice and redefine how it speaks to its core audience: seniors seeking greater independence and quality of life.